Vantage Point Recruiting Rebranding – Peer advocacy group, vid casts and social media

In the next few weeks we will be rebranding our message.  We plan to enhance the Vantage Point Web site, and develop our LinkedIn, Facebook and Twitter presence to better reach and educate our target market – technology companies, upper level management candidates, and hiring managers throughout northern New England.

Vantage Point recently launched a monthly forum and advocacy group called “Peer Camp,” focusing on the importance of  “paying it forward” and being “coached” by your peers.

Our first meeting in November focused on networking.  In December we discussed marketing, and the topic for January was goal setting. The discussions and participants made for a lively mix!  The objective for the meetings is to share experiences and best practices.   Members take away lessons to employ in their career as well as personal lives. As the facilitator of the group, my role is to keep the discussion focused while encouraging a free flowing format to maximize the energy and fun of the group.  We always seek new people who have a positive attitude and passion for contributing and being a proponent for their fellow members.

With the help of a handy dandy Flip camera, I’ve been putting together a few videos on networking (http://bit.ly/pcnetworking), marketing, and a other key topics related to recruiting and job prospecting.  Thanks to my good friend and interviewer Louise Merriman, people get to experience the authenticity of the message. Per John Tantillo, “the marketing doctor” http://mdaltd.com/marketingdoctor_tv/), “People buy brands, not companies.” Each video gives insight and clarity about defining points of interest relating to best hiring practices, perspectives from industry experts, as well as trends in the employment recruitment field.

Peer Camp is meeting Tuesday, Feb. 8, at 7 a.m. at Bernie’s in Falmouth, Maine. The topic is defining communication skills (http://bit.ly/peerccom).

When was the last time you evaluated your communication skills?   In your personal or business life, what is the one thing that you have learned about your communication skills and how are you leveraging those skills?  What are you doing to improve your communication skills?

Tags: advocacy, benefit, best practices, career, job prospecting, linkedin, message, social media, value proposition